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Building global leadership at The Body Shop: Strategies for success in an increasingly complex marketplace

Annette Sinclair (Roffey Park Institute, Horsham, UK.)
Barbara Agyeman (Roffey Park Institute, Horsham, UK.)

Human Resource Management International Digest

ISSN: 0967-0734

Article publication date: 1 June 2005

10018

Abstract

Purpose

Focuses on how The Body Shop is fostering and developing its global leaders.

Design/methodology/approach

This paper is extracted from a research report that examines what is required for effective global leadership in an increasingly complex global marketplace through understanding the challenges that global organizations and leaders face.

Findings

Highlights the importance of good communication skills, teamwork, exchanging best practice, and achieving the best balance between what should be decided at the centre and what is best left to regional and local decision makers.

Practical implications

Identifies and presents practical strategies for developing and supporting effective global leadership.

Originality/value

Contains plenty to interest top managers in any large company with extensive international operations.

Keywords

Citation

Sinclair, A. and Agyeman, B. (2005), "Building global leadership at The Body Shop: Strategies for success in an increasingly complex marketplace", Human Resource Management International Digest, Vol. 13 No. 4, pp. 5-8. https://doi.org/10.1108/09670730510700140

Publisher

:

Emerald Group Publishing Limited

Copyright © 2005, Company

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