Build better decisions: strategies for reducing risk and avoiding surprises
Abstract
Did you ever make a business decision without all the facts? Did you learn something after you implemented your decision that you would have changed had you known it sooner? If the answer to either question is “Yes”, chances are you lost money, time, morale and the competitive advantage. All of these could easily be avoided with business intelligence.
Keywords
Citation
Sharp, S. (2004), "Build better decisions: strategies for reducing risk and avoiding surprises", Handbook of Business Strategy, Vol. 5 No. 1, pp. 125-132. https://doi.org/10.1108/10775730410493531
Publisher
:Emerald Group Publishing Limited
Copyright © 2004, Emerald Group Publishing Limited