Rip the band‐aid off quickly: Why “fast, focused, and simultaneous” works best in corporate transformations

Suggests that in transforming their companies CEOs and management teams often do not act extensively enough to reposition their businesses. States that companies should be prepared to implement programs that are fast, focused and simultaneous in order to create a better and long‐lasting shareholder value. Concludes that successful turnarounds require management to act rapidly, comprehensively and dramatically, which in turn will achieve speedier rewards.