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Retaining top women business leaders: strategies for ending the exodus

Denise Cormier (Coaches and consults to executives and their teams to help them become more effective and successful in their work and personal lives. Her clients include business leaders, physicians and other professionals. She is based in Chesterfield, Massachusetts, USA. She can be reached at denise@cormierassociates.com)

Business Strategy Series

ISSN: 1751-5637

Article publication date: 22 May 2007

2489

Abstract

Purpose

This research‐based article explains why top women leaders still feel like outsiders in their organizations, and identifies strategies for retaining and supporting women in leadership today.

Design/methodology/approach

The author conducted research through individual interviews with 40 successful women – COOs, VPs, directors, and senior managers – who have broken through the “glass ceiling.” These women represented industries including pharmaceuticals, health care, manufacturing, high tech, and higher education in the USA and Europe. By identifying the reasons for these leaders' dissatisfaction, I hoped to help stop the exodus of successful women from their organizations by helping them find greater satisfaction in the leadership roles they have achieved and by helping organizations to change in ways that will make a difference.

Findings

The main impetus for women leaders' dissatisfaction is that they do not feel fully integrated as leaders. This dissatisfaction derives from not fitting in as equals in the leadership ranks, a lack of networks, and low social capital experienced by these women leaders. The article calls for a new corporate culture based on integration rather than inclusion.

Research limitations/implications

The article is based on a qualitative research study conducted using one‐on‐one interview methodology. It is not statistically significant.

Practical implications

The article discusses specific strategies for retaining and developing women leaders to help to solve the current critical gap in leadership. These include reducing isolation, developing networking opportunities and creating a culture of integration – critical to retaining women at the top. Individual, team and group coaching can be a successful and cost‐effective solution.

Originality/value

Most research on women's leadership focuses on famous women leaders and CEOs or is conducted as survey research, but this article discusses leadership from the personal perspective of “ordinary women” who have made it to the top.

Keywords

Citation

Cormier, D. (2007), "Retaining top women business leaders: strategies for ending the exodus", Business Strategy Series, Vol. 8 No. 4, pp. 262-269. https://doi.org/10.1108/17515630710684303

Publisher

:

Emerald Group Publishing Limited

Copyright © 2007, Emerald Group Publishing Limited

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