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ProdVal – production challenges!

Apoorva Vikrant Kulkarni (IT Department, Symbiosis International University, Pune, India.)
Komal Chopra (Department of Management, Symbiosis International University, Pune, India.)
Krishnakant Roy (Department of Economics, Symbiosis International University, Pune, India.)
Raji Vamadevan (Department of Media, Symbiosis International University, Bangalore, India.)
Sajeesh Hamsa (Department of Management, Symbiosis International University, Pune, India.)

Publication date: 17 October 2012

Abstract

Subject area

Operations management.

Study level/applicability

Management post graduate and corporate executives.

Case overview

ProdVal Flow Controls Pvt Ltd was company in the SME sector in India. The company focused on quality products and timely delivery. The major challenge for ProdVal was increasing their production capacity. They had no control over their existing suppliers resulting in delay in raw materials delivery. Retention of vendors had an effect on inventory carrying cost. The company had limited production facilities and the workers were outsourced. The company operated with unskilled workers. The case presents the various issues faced by the company based on which strategies to practice and plan the company's future plans could be designed. This is a disguised case and all excerpts from interviews have been anonymized.

Expected learning outcomes

This case study will give an insight to students to understand how inventory management; impacts production. It even gives an idea about how ProdVal has used the strategy of outsourcing of technology and labour and maintained a good growth rate.

Social implications -

  • Production-related outsourcing.

  • Production management in small scale industry.

  • Organization structure of a manufacturing unit.

  • Concept of outsourcing HR and technology in an SME.

Supplementary materials

Teaching notes are available, please consult your librarian to access.

Keywords

Citation

Kulkarni, V.A., Chopra, K., Roy, K., Vamadevan, R. and Hamsa, S. (2012), "ProdVal – production challenges!", , Vol. 2 No. 8. https://doi.org/10.1108/20450621211301066

Publisher

:

Emerald Group Publishing Limited

Copyright © 2012, Emerald Group Publishing Limited

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