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Article Information:

Title:

How direct marketing is revolutionizing an industry: residential real estate in the USA

Author(s):

R. David Keillor

Journal:

Direct Marketing: An International Journal

ISSN:

1750-5933

Year:

2007

Volume:

1

Issue:

3

Page:

172 - 175

DOI:

10.1108/17505930710779342

Publisher:

Emerald Group Publishing Limited

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