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Article Information:

Title:

Customer loyalty to content-based Web sites: the case of an online health-care service

Author(s):

Johanna Gummerus, Veronica Liljander, Minna Pura, Allard van Riel

Journal:

Journal of Services Marketing

ISSN:

0887-6045

Year:

May 2004

Volume:

18

Issue:

3

Page:

175 - 186

DOI:

10.1108/08876040410536486

Publisher:

Emerald Group Publishing Limited

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