Emerald Login
   

Welcome guest



International Marketing Review
Browse
User Guides
Online Access
Journal Information

International Marketing Review

Volume 20 Issue 5

Published: 2003 | Start Page: 480


Special Issue: International Marketing in the Asia-Pacific region
Guest Editor(s): Paul Chao, Saeed Samiee, Leslie Yip
Icon Key:   Icon: Requires login or subscription. Requires login or subscription   Icon: Backfiles. Backfiles   Icon: EarlyCite. EarlyCite

Articles

Articles
Article No: Article Information:
855546 International marketing and the Asia-Pacific Region: Developments, opportunities, and research issues
Paul Chao, Saeed Samiee, Leslie Sai-Chung Yip (pp. 480-492)
Keywords: Asia-Pacific, Brands, Electronic commerce, International marketing, Multinational companies
ArticleType: Conceptual Paper
Icon: Requires login or subscription. View HTML | View PDF (116 KB) | Reprints & Permissions
855547 Export market-oriented behavior and export performance: The moderating roles of competitive intensity and technological turbulence
John W. Cadogan, Charles C. Cui, Erik Kwok Yeung Li (pp. 493-513)
Keywords: Behaviour, Environmental regulations, Export markets, Hong Kong
ArticleType: Case study
Icon: Requires login or subscription. View HTML | View PDF (209 KB) | Reprints & Permissions
855548 The relationship between strategic type and firm capabilities in Chinese firms
C. Anthony Di Benedetto, Michael Song (pp. 514-533)
Keywords: China, Company performance, Decision making, Strategic choices, Strategic management
ArticleType: Research paper
Icon: Requires login or subscription. View HTML | View PDF (105 KB) | Reprints & Permissions
855549 A cross-cultural comparison of Internet buying behavior: Effects of Internet usage, perceived risks, and innovativeness
Cheol Park, Jong-Kun Jun (pp. 534-553)
Keywords: Innovation, Internet marketing, Online catalogues, Perceived risks, Republic of South Korea, United States of America
ArticleType: General review
Icon: Requires login or subscription. View HTML | View PDF (214 KB) | Reprints & Permissions
855550 The effect of FDI inflows and ICT infrastructure on exporting in ASEAN/AFTA countries: A comparison with other regional blocs in emerging markets
Taewon Suh, Omar J. Khan (pp. 554-571)
Keywords: Export markets, Foreign exchange options, Globalization
ArticleType: General review
Icon: Requires login or subscription. View HTML | View PDF (103 KB) | Reprints & Permissions