| 1775727 |
Advanced analytics: opportunities and challenges
Ranjit Bose
(pp. 155-172)
Keywords:
Competitive advantage,
Data analysis
ArticleType: Research paper
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(121 KB)
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| 1775728 |
An exploration of marketing tactics for turbulent environments
Roger B. Mason, Gavin Staude
(pp. 173-190)
Keywords:
Chaos theory,
Complexity theory,
Marketing mix,
Marketing strategy
ArticleType: Research paper
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(103 KB)
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| 1775729 |
Supplier selection under uncertainty: a switching options perspective
Liang-Chuan Wu
(pp. 191-205)
Keywords:
Strategic choices,
Suppliers,
Supply chain management,
Uncertainty management
ArticleType: Research paper
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(106 KB)
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| 1775730 |
Customer segmentation based on commitment and ICT use
Irene Gil-Saura, Maria-Eugenia Ruiz-Molina
(pp. 206-223)
Keywords:
Communication technologies,
Market segmentation,
Retailing
ArticleType: Research paper
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(101 KB)
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| 1775731 |
Internet-based ICT adoption: evidence from Malaysian SMEs
Khong Sin Tan, Siong Choy Chong, Binshan Lin, Uchenna Cyril Eze
(pp. 224-244)
Keywords:
Communication technologies,
Internet,
Malaysia,
Small to medium-sized enterprises
ArticleType: Research paper
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(111 KB)
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| 1775732 |
Mobile internet and SMEs: a focus on the adoption
Raffaello Balocco, Riccardo Mogre, Giovanni Toletti
(pp. 245-261)
Keywords:
Employee communications,
Internet,
Italy,
Mobile communication systems,
Small to medium-sized enterprises
ArticleType: Research paper
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(258 KB)
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| 1775733 |
The role of structural capital on competitive intelligence
Abouzar Zangoueinezhad, Asghar Moshabaki
(pp. 262-280)
Keywords:
Competitive advantage,
Intelligence,
Iran
ArticleType: Research paper
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(114 KB)
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| 1775734 |
A study of e-recruitment technology adoption in Malaysia
David Yoon Kin Tong
(pp. 281-300)
Keywords:
Jobs,
Malaysia,
Modelling,
Online operations,
Recruitment,
Sampling theory
ArticleType: Research paper
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(124 KB)
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