| 1776089 |
Consumer acceptance and market success: Wal-Mart in the UK and Germany
Elke Pioch, Ulrike Gerhard, John Fernie, Stephen J. Arnold
(pp. 205-225)
Keywords:
Consumer behaviour,
Germany,
International marketing,
Retailing,
United Kingdom
ArticleType: Research paper
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(150 KB)
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| 1776090 |
Spillover effects of foreign hypermarkets on domestic suppliers in Malaysia
Shivee Ranjanee Kaliappan, Rokiah Alavi, Kalthom Abdullah, Muhammad Arif Zakaullah
(pp. 226-249)
Keywords:
Globalization,
Hypermarkets,
Malaysia,
Retailing
ArticleType: Research paper
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(132 KB)
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| 1776091 |
Retail internationalisation in practice: per una in the UK and Taiwan
Stephen Wigley, Chu-Ling Rachel Chiang
(pp. 250-270)
Keywords:
Fashion industry,
International marketing,
Retailing,
Taiwan,
United Kingdom
ArticleType: Research paper
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(127 KB)
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| 1776092 |
When does it make sense for US retailers to opt for backward integration for global sourcing?
Jinsook Erin Cho
(pp. 271-285)
Keywords:
Globalization,
Governance,
Retailers,
Sourcing,
Transaction costs,
United States of America
ArticleType: Research paper
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(100 KB)
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| 1776093 |
Driving sales through shoppers' sense of sound, sight, smell and touch
Brenda Soars
(pp. 286-298)
Keywords:
Consumer behaviour,
Consumer psychology,
Sensory perception,
Shopping
ArticleType: Research paper
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(378 KB)
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