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International Journal of Bank Marketing

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Articles

Articles

Article No:	Article Information:
1795874	The effects of stake, satisfaction, and switching on true loyalty: a financial services study Jane W. Licata, Goutam Chakraborty (pp. 252-269) Keywords: Customer loyalty, Customer satisfaction, Financial services, Relationship marketing, Service levels, Stakeholder analysis ArticleType: Research paper View HTML | View PDF (326 KB) | Reprints & Permissions
1795875	A model of consumer financial numeracy Bruce A. Huhmann, Shaun McQuitty (pp. 270-293) Keywords: Consumer credit, Consumer psychology, Financial services, Modelling ArticleType: Conceptual paper View HTML | View PDF (248 KB) | Reprints & Permissions
1795876	Using a multiple-attribute approach for measuring customer satisfaction with retail banking services in Kuwait Abdulkarim S. Al-Eisa, Abdulla M. Alhemoud (pp. 294-314) Keywords: Banking, Customer satisfaction, Kuwait, Service quality assurance ArticleType: Research paper View HTML | View PDF (128 KB) | Reprints & Permissions
1795877	The role of bank image for customers versus non-customers Rafael Bravo, Teresa Montaner, José M. Pina (pp. 315-334) Keywords: Commercial banks, Consumer behaviour, Corporate image, Customer satisfaction, Financial institutions, Spain ArticleType: Research paper View HTML | View PDF (167 KB) | Reprints & Permissions

Call for papers

Special issue mobile banking, buying and payments

Item No:	Item Information
1795878	Special issue mobile banking, buying and payments Vol : 27 Issue: 4 View HTML

Special issue on consumer confidence in financial services after the crunch: new theories and insights

Item No:	Item Information
1795879	Special issue on consumer confidence in financial services after the crunch: new theories and insights Vol : 27 Issue: 4 View HTML