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International Journal of Bank Marketing
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International Journal of Bank Marketing


Volume 27 Issue 7

Published: 2009 | Start Page: 488

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Articles

Articles
Article No: Article Information:
1817190 Self-service technology for sales purposes in branch banking: The impact of personality and relationship on customer adoption
Sven C. Berger (pp. 488-505)
Keywords: Banking, Cashpoints, Consumer behaviour, Germany, Self-service, Selling methods
ArticleType: Research paper
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1817191 The different roles of switching costs on the satisfaction-loyalty relationship
Celso Augusto de Matos, Jorge Luiz Henrique, Fernando de Rosa (pp. 506-523)
Keywords: Banking, Brazil, Competitive advantage, Cost analysis, Customer loyalty, Customer retention
ArticleType: Research paper
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1817192 Web banking layout effects on consumer behavioural intentions
Adam Vrechopoulos, Evagelos Atherinos (pp. 524-546)
Keywords: Buying behaviour, Consumer behaviour, Design, In-store layout, Virtual banking
ArticleType: Research paper
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1817193 Lack of lending behind the surge in company closures
Phil McCabe (pp. 547-551)
Keywords: Business failure, Financial services, Insolvency, Loans, Recession, Small enterprises
ArticleType: Research paper
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