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Journal of Product & Brand Management
Volume 18 Issue 7
Published:
2009 |
Start Page:
477
Special Issue:
Behavioural pricing
Guest Editor(s):
Sarah Maxwell and Hooman Estelami
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Backfiles
EarlyCite
Articles
Articles
Article No:
Article Information:
1822187
The effects of product digitalization and price dispersion on search intentions in offline versus online settings: the mediating effects of perceived risks
Dipayan Biswas, Bidisha Burman (pp. 477-486)
Keywords:
Performance management
,
Prices
,
Risk analysis
,
Transactional analysis
ArticleType:
Research paper
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(1239 KB) |
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1822188
Individual effects of product quality signals in the presence versus absence of other signals: differential effects across brick-and-mortar and online settings
Dipayan (Dip) Biswas, Sujay Dutta, Abhijit (Abe) Biswas (pp. 487-496)
Keywords:
Internet shopping
,
Signal processing theory
ArticleType:
Research paper
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(210 KB) |
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1822189
Cross-country analysis of price levels and dispersion in online and offline environments: an empirical analysis in France and Germany
Fabio Ancarani, Frank Jacob, Frédéric Jallat (pp. 497-505)
Keywords:
France
,
Germany
,
Pricing
,
Statistical dispersion
ArticleType:
Research paper
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(107 KB) |
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1822190
Cross-cultural equivalence of price perceptions across American, Chinese, and Japanese consumers
Juan (Gloria) Meng, Suzanne Altobello Nasco (pp. 506-516)
Keywords:
China
,
Consumers
,
Japan
,
Measurement
,
Prices
,
United States of America
ArticleType:
Research paper
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(1245 KB) |
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1822191
A demand-based model for the advance and spot pricing of services
Irene C.L. Ng (pp. 517-528)
Keywords:
Pricing
,
Refunds
,
Selling
ArticleType:
Research paper
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(306 KB) |
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Guest editorial
Guest editorial
Item No:
Item Information
1822326
Guest editorial
Vol :
18
Issue:
7
Special Issue:
Behavioural pricing
Author(s):
Sarah Maxwell, Hooman Estelami
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