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Asia Pacific Journal of Marketing and Logistics
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Asia Pacific Journal of Marketing and Logistics

Volume 11 Issue 4

Published: 1999 | Start Page: 3

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Articles

Articles
Article No: Article Information:
853996 Tourist behaviour and the determinants of secondary destination
Chu-Mei Liu (pp. 3-22)
Keywords: Consumer behaviour, Consumer choice, Philippines, Tourism
ArticleType: Research paper
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853997 The use of Chinese classical strategies in international construction marketing: some anecdotal evidence
Low Sui Pheng, Wee Tian Sin (pp. 23-46)
Keywords: China, Management styles, Marketing strategy, National cultures, Strategic planning
ArticleType: General review
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853998 Strategies for Japan’s protected market: rice as a case in point
Yim-Yu Wong, Tae Furuse, Thomas E. Maher (pp. 47-60)
Keywords: International trade, Japan, Market entry, Protectionism
ArticleType: General review
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