Emerald Login
   

Welcome guest



Journal of Services Marketing
Browse
User Guides
Online Access
Journal Information

Journal of Services Marketing


Volume 18 Issue 5

Published: 2004 | Start Page: 324

Icon Key:   Icon: Requires login or subscription. Requires login or subscription   Icon: Backfiles. Backfiles   Icon: EarlyCite. EarlyCite

Articles

Articles
Article No: Article Information:
856024 Search quality in the financial services industry: a contingency perspective
Audhesh K. Paswan, Nancy Spears, Ron Hasty, Gopala Ganesh (pp. 324-338)
Keywords: Banking, Consumer behaviour, Financial services, Service levels
ArticleType: Research paper
Icon: Requires login or subscription. View HTML | View PDF (548 KB) | Reprints & Permissions
856025 Jaycustomer behavior: an exploration of types and motives in the hospitality industry
Lloyd C. Harris, Kate L. Reynolds (pp. 339-357)
Keywords: Consumer behaviour, Critical incident technique, Customer service management, Customers. Complaints, Hospitality services
ArticleType: Research paper
Icon: Requires login or subscription. View HTML | View PDF (187 KB) | Reprints & Permissions
856026 The effectiveness of credit-card regulation for vulnerable consumers
Karin Braunsberger, Laurie A. Lucas, Dave Roach (pp. 358-370)
Keywords: Credit cards, Disclosure, Marketing strategy, Personal finance, Students, United States of America
ArticleType: Research paper
Icon: Requires login or subscription. View HTML | View PDF (358 KB) | Reprints & Permissions
856027 Measuring customer satisfaction in the fast food industry: a cross-national approach
G. Ronald Gilbert, Cleopatra Veloutsou, Mark M.H. Goode, Luiz Moutinho (pp. 371-383)
Keywords: Cross-cultural studies, Customer satisfaction, Factor analysis, Fast foods
ArticleType: Research paper
Icon: Requires login or subscription. View HTML | View PDF (123 KB) | Reprints & Permissions
856028 The effect of cognitive trust on hostage relationships
Scott R. Colwell, Sandra Hogarth-Scott (pp. 384-394)
Keywords: Banking, Consumer behaviour, Relationship marketing
ArticleType: Research Paper
Icon: Requires login or subscription. View HTML | View PDF (118 KB) | Reprints & Permissions
856029 Effects of contact employee supports on critical employee responses and customer service evaluation
Mahn Hee Yoon, Jai Hyun Seo, Tae Seog Yoon (pp. 395-412)
Keywords: Customer satisfaction, Customer service management, Employees, Service delivery
ArticleType: Research Paper
Icon: Requires login or subscription. View HTML | View PDF (206 KB) | Reprints & Permissions

Book Review

Services Marketing: People, Technology, Strategy (5th ed.)
Item No: Item Information
1493741 Services Marketing: People, Technology, Strategy (5th ed.)
Journal: Journal of Services Marketing
Vol : 18 Issue: 5
Author(s): Bo Edvardsson
Icon: Requires login or subscription View HTML