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Strategy & Leadership


Volume 32 Issue 5

Published: 2004 | Start Page: 4

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Articles

Articles
Article No: Article Information:
872912 A three-part plan for upgrading your marketing department for new challenges
Philip Kotler (pp. 4-9)
Keywords: Competitive advantage, Corporate strategy, Marketing departments, Senior management
ArticleType: Conceptual Paper
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872913 The strategy map: guide to aligning intangible assets
Robert S. Kaplan, David P. Norton (pp. 10-17)
Keywords: Balanced scorecard, Corporate strategy, Human capital, Senior management
ArticleType: Research paper
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872914 A simple M&A model for all seasons
Sam Rovit, David Harding, Catherine Lemire (pp. 18-24)
Keywords: Acquisitions and mergers, Corporate strategy, Shareholder value analysis
ArticleType: Research paper
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872915 What’s the board’s role in strategy development?: Engaging the board in corporate strategy
David A. Nadler (pp. 25-33)
Keywords: Boards of directors, Chief executives, Corporate governance, Corporate strategy
ArticleType: Conceptual Paper
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872916 What’s the board’s role in strategy development?: Why you need to redesign your board of directors – an interview with Jay Lorsch
Robert J. Allio (pp. 34-37)
Keywords: Boards of directors, Governance, Leadership
ArticleType: Conceptual Paper
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872917 What’s the board’s role in strategy development?: A strategic reference framework for the board
Gillis J. Jonk, Jan Schaap (pp. 38-44)
Keywords: Corporate strategy, Management accountability, Market value, Senior management
ArticleType: Conceptual Paper
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Editor's letter

The no-introduction-needed intro
Item No: Item Information
1490471 The no-introduction-needed intro
Journal: Strategy & Leadership
Vol : 32 Issue: 5
Author(s): Robert M. Randall
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CEO advisory

Managing strategic risk: a new partnership between the board and management
Item No: Item Information
1490472 Managing strategic risk: a new partnership between the board and management
Journal: Strategy & Leadership
Vol : 32 Issue: 5
Author(s): James L. Goodfellow, Michael E. Raynor
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The strategist's bookshelf

Leader's guide to mental rebooting
Item No: Item Information
1490473 Leader's guide to mental rebooting
Journal: Strategy & Leadership
Vol : 32 Issue: 5
Author(s): Craig Henry
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Quick takes

Quick takes
Item No: Item Information
1490474 Quick takes
Journal: Strategy & Leadership
Vol : 32 Issue: 5
Author(s): Catherine Gorrell
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