| 872527 |
Innovative pricing effects: theory and practice in mobile Internet networks
Andreas Jonason
(pp. 185-193)
Keywords:
Competences,
Financial innovations,
Internet,
Mobile communications,
Pricing strategy,
Strategy
ArticleType: Research Paper
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(150 KB)
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| 872528 |
New product development in German and US technology firms
James T. Simpson, Christine Kollmannsberger, Helmut Schmalen, David Berkowitz
(pp. 194-207)
Keywords:
Germany,
High technology,
Marketing,
National cultures,
New product development,
USA
ArticleType: Research paper
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(278 KB)
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| 872529 |
Concept testing of Internet services
Muammer Ozer
(pp. 208-213)
Keywords:
Consumer behaviour,
Internet,
Market research,
New product development
ArticleType: Research paper
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(65 KB)
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| 872530 |
Formalization and innovation revisited
Wynand E.J. Bodewes
(pp. 214-223)
Keywords:
Innovation,
Measurement,
Organizational development,
Organizational theory
ArticleType: Research Paper
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(83 KB)
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| 872531 |
Open or closed strategy in developing new products? A case study of industrial NPD in SMEs
Martti Tapio Lindman
(pp. 224-236)
Keywords:
New product development,
Product innovation,
Small- to medium-sized enterprises,
Strategy
ArticleType: Research Paper
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(616 KB)
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