| 854053 |
The influence of market orientation on marketing competency and the effect of internet-marketing integration
Norzalita Abd. Aziz, Norjaya Mohd. Yasin
(pp. 3-19)
Keywords:
Computer networks,
Marketing,
Marketing strategy
ArticleType: Research paper / Case study
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(479 KB)
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| 854054 |
The relationships among manufacturer product strategy, supply chain structure and supply chain inventory
Moon, Seong-Am
(pp. 20-45)
Keywords:
Channel management,
E-commerce,
Programming
ArticleType: Research paper
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(507 KB)
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| 854055 |
Public opinion and franchising in an emerging market
Audhesh K. Paswan, S. Prasad Kantamneni
(pp. 46-61)
Keywords:
Franchises,
India,
Markets
ArticleType: Case study
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(489 KB)
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| 854056 |
Assessing import channels for a land-locked country: the case of Lao PDR
Ruth Banomyong
(pp. 62-81)
Keywords:
Import channel,
International logistics,
Lao PDR,
Southeast Asia
ArticleType: Case study
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(567 KB)
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| 854057 |
The relationship between destination cues of Asian countries and Korean tourist images
Ki-Han Chung, Jae-Ik Shin
(pp. 82-100)
Keywords:
Asian countries,
Destination dues,,
Korea,
Tourist images
ArticleType: Case study
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(485 KB)
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