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Journal of Business & Industrial Marketing
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Journal of Business & Industrial Marketing


Volume 19 Issue 4

Published: 2004 | Start Page: 236

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Articles

Articles
Article No: Article Information:
856908 Measuring buyers’ perceptions of conflict in business-to-business sales interactions
David A. Reid, Ellen Bolman Pullins, Richard E. Plank, Richard E. Buehrer (pp. 236-249)
Keywords: Buyer-seller relationships, Conflict, Marketing management, Personal selling, Sales
ArticleType: Research paper
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856909 Analyzing exchanges through the use of value equations
Keith Blois (pp. 250-257)
Keywords: Asset valuation, Exchange, Supplier relations
ArticleType: Research Paper
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856910 Bank choice behavior of small and medium-sized construction firms
Ugur Yavas, Emin Babakus, Sevgin Eroglu (pp. 258-266)
Keywords: Banking, Consumer behaviour, Surveys, United States of America
ArticleType: Research Paper
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856911 Culture, intercultural communication competence, and sales negotiation: a qualitative research approach
Sunanta Chaisrakeo, Mark Speece (pp. 267-282)
Keywords: Communications, Cross-cultural management, National cultures, Organizational culture, Sales, Thailand
ArticleType: Research paper
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856912 The role of personal networks in the development of industry standards: a case study of 3G mobile telephony
Christina Grundström, Ian F. Wilkinson (pp. 283-293)
Keywords: Mobile communication systems, Personal communication networks, Standards
ArticleType: Case study
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