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Corporate Communications: An International Journal

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Articles

Articles

Article No:	Article Information:
858019	Current trends in corporate communication Michael B. Goodman (pp. 117-123) Keywords: Corporate communications, Corporate culture, Crisis management, Management roles ArticleType: Viewpoint View HTML | View PDF (99 KB) | Reprints & Permissions
858020	Image or substance? Candidate or campaign? A case study of a presidential election campaign in Finland Elisa Juholin (pp. 124-131) Keywords: Media, Organizations, Politics ArticleType: General review View HTML | View PDF (192 KB) | Reprints & Permissions
858021	Corporate communication: a powerful tool for stating corporate missions Kiyoshi Yamauchi (pp. 131-137) Keywords: Corporate communication, Overseas trade, Stakeholders, Surveys ArticleType: General review View HTML | View PDF (83 KB) | Reprints & Permissions
858022	Corporate identity strategy: empirical analyses of major ASEAN corporations Check-Teck Foo, Andy Lowe, Check-Tong Foo (pp. 137-144) Keywords: Corporate identity, Strategic planning, Surveys ArticleType: General review View HTML | View PDF (393 KB) | Reprints & Permissions
858023	The implication of language style in business communication: focus on English versus Japanese Naoki Kameda (pp. 144-149) Keywords: Language, Literacy, National cultures ArticleType: General review View HTML | View PDF (86 KB) | Reprints & Permissions
858024	How important is professionalism to corporate communication? Carol J. Steiner (pp. 150-156) Keywords: Corporate communications, Pardigms, Professionalism, Strategic management ArticleType: General review View HTML | View PDF (98 KB) | Reprints & Permissions
858025	Applying and measuring strategic evaluation to the case of Microsoft Jihye Kim, Yungwook Kim (pp. 157-163) Keywords: Advertising, Issues management, Media, Public relations ArticleType: General review View HTML | View PDF (98 KB) | Reprints & Permissions

Book Review

Principles of Marketing, 2nd edition

Item No:	Item Information
1498172	Principles of Marketing, 2nd edition Journal: Corporate Communications: An International Journal Vol : 6 Issue: 3 View HTML

International Management, 3rd edition

Item No:	Item Information
1498173	International Management, 3rd edition Journal: Corporate Communications: An International Journal Vol : 6 Issue: 3 View HTML