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Corporate Communications: An International Journal

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Articles

Articles

Article No:	Article Information:
858026	Modeling corporate identity: a concept explication and theoretical explanation Sue Westcott Alessandri (pp. 173-182) Keywords: Corporate identity, Corporate image, Involvement ArticleType: Conceptual Paper View HTML | View PDF (206 KB) | Reprints & Permissions
858027	Management communication: the threat of groupthink Jack Eaton (pp. 183-192) Keywords: Groupthink, Management. Communications ArticleType: Research paper View HTML | View PDF (105 KB) | Reprints & Permissions
858028	Communication in the creation of corporate values Agnes Gróf (pp. 193-198) Keywords: Employee attitudes, Management attitudes, Social responsibility, Strategy ArticleType: General review View HTML | View PDF (71 KB) | Reprints & Permissions
858029	Communication style in the information age Augustine S. Ihator (pp. 199-204) Keywords: Corporate communications, Information technology, Massmedia, Publicrelations ArticleType: General review View HTML | View PDF (73 KB) | Reprints & Permissions
858030	Institutional image: a case study Dean Kazoleas, Yungwook Kim, Mary Anne Moffitt (pp. 205-216) Keywords: Corporate image, Institutional analysis, Universities ArticleType: Case study View HTML | View PDF (122 KB) | Reprints & Permissions
858031	Rethinking the brand concept: new brand orientation Cláudia Simões, Sally Dibb (pp. 217-224) Keywords: Brands, Corporate identity, Literature, Marketing ArticleType: Case study View HTML | View PDF (89 KB) | Reprints & Permissions
858032	The public relations evaluationists David Phillips (pp. 225-238) Keywords: Corporate communications, Evaluation, New technology, Public relations, Research ArticleType: Literature review View HTML | View PDF (133 KB) | Reprints & Permissions

Book Review

The Organizing Property of Communication

Item No:	Item Information
1498174	The Organizing Property of Communication Journal: Corporate Communications: An International Journal Vol : 6 Issue: 4 View HTML

Brand Storm: A Tale of Passion, Betrayal, and Revenge

Item No:	Item Information
1498175	Brand Storm: A Tale of Passion, Betrayal, and Revenge Journal: Corporate Communications: An International Journal Vol : 6 Issue: 4 Author(s): Richard J. Varey View HTML