| 1463200 |
An analysis of the efficiency and competitiveness of Vietnamese port system
Vinh Van Thai, Devinder Grewal
(pp. 3-31)
Keywords:
Analysis,
Competitiveness,
Efficiency,
Port,
Vietnam
ArticleType: Research paper
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(316 KB)
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| 1463201 |
Customers behaviourial responses to sales promotion: the role of fear of losing face
Nelson Oly Ndubisi, Chiew Tung Moi
(pp. 32-49)
Keywords:
Bonus pack,
Coupon,
Fear of losing face,
Free sample,
In-store display,
Malaysian customers,
Price discount,
Product trial,
Repurchase
ArticleType: Research paper
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(163 KB)
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| 1463202 |
The formation of a “high price – high quality” inferential belief: a study among young buyers of mobile phones and note books
Hsiu-Yuan Tsao, Leyland F. Pitt, Albert Caruana
(pp. 50-60)
Keywords:
Advertising,
Inferential belief,
Past purchase experience,
Perceptual belief,
Price-quality association
ArticleType: Research paper
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(144 KB)
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| 1463203 |
Selecting suppliers in the automotive industry: comparing international logistics costs
Edward Rubesch, Ruth Banomyong
(pp. 61-69)
Keywords:
Automotive industry,
Global supply chain,
International logistics,
Maquiladoras (Mexico),
Supplier selection,
Thailand
ArticleType: Research paper
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(127 KB)
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| 1463204 |
The effect of cultural adaptation on perceived trustworthiness: Americans adapting to Chinese Indonesians
Chanthika Pornpitakpan
(pp. 70-88)
Keywords:
Causal attribution,
Cultural adaptation,
Disconfirmation,
Indonesia,
Stereotype,
Trust worthiness,
United States of America
ArticleType: Research paper
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(172 KB)
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| 1463205 |
Malaysian consumers’ evaluation of products made in Germany: the country of origin effect
M. Sadiq Sohail
(pp. 89-105)
Keywords:
Consumer,
Consumer behavior,
Country of origin,
Germany,
Malaysia
ArticleType: Research paper
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(147 KB)
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