| 1464008 |
Strategy-driven B2B promotions
Karl Hellman
(pp. 4-11)
Keywords:
Advertising,
Business-to-business marketing,
Market research methods,
Motivation (psychology)
ArticleType: Viewpoint
View HTML
|
View PDF
(98 KB)
| Reprints & Permissions
|
| 1464009 |
Stress in business relationships
Maria Holmlund-Rytkönen, Tore Strandvik
(pp. 12-22)
Keywords:
Channel relationships,
Critical incident technique,
Stress
ArticleType: Research paper
View HTML
|
View PDF
(195 KB)
| Reprints & Permissions
|
| 1464010 |
Salesforce automation, perceived information accuracy and user satisfaction
Stephan F. Gohmann, Robert M. Barker, David J. Faulds, Jian Guan
(pp. 23-32)
Keywords:
Accuracy,
Automation,
Information,
Sales force,
User studies
ArticleType: Research paper
View HTML
|
View PDF
(272 KB)
| Reprints & Permissions
|
| 1464011 |
Industrial buyers’ influence strategies: buying situation differences
Leonidas C. Leonidou
(pp. 33-42)
Keywords:
Buyers,
Influence,
Manufacturing industries,
Marketing,
Purchasing power
ArticleType: Research paper
View HTML
|
View PDF
(125 KB)
| Reprints & Permissions
|
| 1464012 |
The “agent effect” on business divorce
Terje I. Vaaland, Sharon Purchase
(pp. 43-52)
Keywords:
Business failures,
Conflict,
Consultants,
Lawyers
ArticleType: Research paper
View HTML
|
View PDF
(143 KB)
| Reprints & Permissions
|
Logout
Backfiles 
EarlyCite