| 1464013 |
A primer for navigating the shoals of applying wireless technology to marketing problems
Stan G. Aungst, David T. Wilson
(pp. 59-69)
Keywords:
Bandwidths,
Communication technologies,
Wires
ArticleType: Conceptual paper
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(131 KB)
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| 1464014 |
Behavioral implications of the transition process from products to services
Heiko Gebauer, Thomas Friedli
(pp. 70-78)
Keywords:
Behavioral accounting,
Decision making,
Transition management
ArticleType: Conceptual paper
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(188 KB)
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| 1464015 |
Measuring international NPD projects: an evaluation process
Helen Rogers, Pervez Ghauri, Kulwant S. Pawar
(pp. 79-87)
Keywords:
International business,
Performance measurement (quality),
Product development
ArticleType: Conceptual paper
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(184 KB)
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| 1464016 |
Information technology safeguards, logistics asset specificity and fourth-party logistics network creation in the food retail chain
Constantine Bourlakis, Michael Bourlakis
(pp. 88-98)
Keywords:
Buyers,
Data security,
Distribution management,
Retail management,
Suppliers,
United Kingdom
ArticleType: Research paper
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(187 KB)
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| 1464017 |
The evolution of China's telecommunications equipment market: a contextual, analytical framework
Brian Low
(pp. 99-108)
Keywords:
China,
Market entry,
Telecommunications,
Tool manufacturers
ArticleType: Case study
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(191 KB)
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