| 1524281 |
Corporate responsibility: The communication challenge
Jenny Dawkins
(pp. 108-119)
Keywords:
Corporate citizenship,
Corporate social responsibility,
Employee volunteering,
Ethical consumerism,
Internal communications,
Stakeholder opinion
ArticleType: General review
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(301 KB)
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| 1524282 |
Should NGOs be viewed as “political corporations”?
Robert Blood
(pp. 120-133)
Keywords:
Britain,
European Union,
Organisation,
Political parties,
Politics,
United Nations
ArticleType: General review
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(312 KB)
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| 1524283 |
Information and consultation regulations 2004 – The opportunity and the challenge
Louise Birkett, Steve Doswell
(pp. 134-144)
Keywords:
Communication,
Consultation,
Employees,
European Directive,
Information,
Legislation,
Regulations
ArticleType: General review
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(289 KB)
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| 1524284 |
Market-driven journalism: Creating special sections to meet reader interests
Betty Attaway-Fink
(pp. 145-154)
Keywords:
Advertising,
Business,
Journalism,
Marketing,
Mass communication,
Newspapers
ArticleType: Research paper
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(270 KB)
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| 1524285 |
Five guiding principles of culture management: A synthesis of best practice
Donna McAleese, Owen Hargie
(pp. 155-170)
Keywords:
Internal communications,
Leadership,
Organisational culture,
Strategy
ArticleType: General review
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(308 KB)
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| 1524286 |
Living “extreme”: Adventure sports, media and commercialisation
Heike Puchan
(pp. 171-178)
Keywords:
Commercialisation,
Extreme sports,
Lifestyle sports,
Sponsorship
ArticleType: General review
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(282 KB)
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| 1524287 |
Rediscovering what PR managers do: Rethinking the measurement of managerial behaviour in the public relations context
Barbara DeSanto, Danny Moss
(pp. 179-196)
Keywords:
Management,
Public relations,
Roles
ArticleType: Research paper
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(324 KB)
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