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Corporate Communications: An International Journal
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Corporate Communications: An International Journal

Volume 11 Issue 2

Published: 2006 | Start Page: 97

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Articles

Articles
Article No: Article Information:
1550556 Corporate moral branding: limits to aligning employees
Mette Morsing (pp. 97-108)
Keywords: Business ethics, Corporate branding, Employee attitudes, Employees
ArticleType: Research paper
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1550557 Competitive aesthetics, semiotics, chaos and leadership: Corporate photography strategy for the CEO
Foo Check Teck (pp. 109-125)
Keywords: Chief executives, Confucianism, Corporate communications, Corporate identity, Corporate strategy, Photography
ArticleType: Research paper
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1550558 Do South Korean companies need to obscure their country-of-origin image?: A case of Samsung
Yungwook Kim (pp. 126-137)
Keywords: Brand image, Consumer behaviour, Country of origin, South Korea
ArticleType: Research paper
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1550559 The role of communication and visual identity in modern organisations
T.C. Melewar, Kara Bassett, Cláudia Simões (pp. 138-147)
Keywords: Corporate branding, Corporate communications, Corporate identity, Corporate strategy
ArticleType: Research paper
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1550560 The relationship between social capital, transaction costs, and organizational outcomes: A case study
Hilary Fussell, Jill Harrison-Rexrode, William R. Kennan, Vincent Hazleton (pp. 148-161)
Keywords: Communication, Electronics industry, Organizational performance, Social capital, Transaction costs, United States of America
ArticleType: Research paper
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1550561 An empirical study on the influence of environmental labels on consumers
Clare D'Souza, Mehdi Taghian, Peter Lamb (pp. 162-173)
Keywords: Australia, Consumer behaviour, Environmental issues, Green marketing, Labelling
ArticleType: Research paper
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1550562 The financial communication during a period of transition: The case of banks and insurance companies in Belgium
A. Heldenbergh, C. Scoubeau, L. Arnone, M. Croquet (pp. 174-188)
Keywords: Banks, Belgium, Communication, Financial information, Financial services, Insurance companies
ArticleType: Research paper
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