| 1580520 |
Anti-corporate retailer campaigns on the internet
Peter Jones, Daphne Comfort, David Hillier
(pp. 882-891)
Keywords:
Corporate strategy,
Internet,
Retailers,
Target markets
ArticleType: Viewpoint
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(75 KB)
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| 1580521 |
Sourcing ethics and the global market: The case of the UK retail clothing sector
Mike Pretious, Mary Love
(pp. 892-903)
Keywords:
Clothing,
Ethics,
Sourcing,
United Kingdom
ArticleType: Viewpoint
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(480 KB)
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| 1580522 |
The brand description of Sainsbury's and Aldi: price and quality positioning
Lisa M. Wood, Barry J. Pierson
(pp. 904-917)
Keywords:
Brand identity,
Brand image,
Food industry,
Price positioning,
Quality
ArticleType: Case study
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(94 KB)
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| 1580523 |
Services vs retail chains: are there any differences?: Evidence from the French franchising industry
Rozenn Perrigot
(pp. 918-930)
Keywords:
France,
Franchising,
Retailing,
Services,
Value chain
ArticleType: Research paper
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(481 KB)
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