| 1611052 |
We do not live to buy: Why subcultures are different from brand communities and the meaning for marketing discourse
Hélène de Burgh-Woodman, Jan Brace-Govan
(pp. 193-207)
Keywords:
Brands,
Consumer behaviour,
Consumption,
Cultural studies,
Marketing
ArticleType: Conceptual paper
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(205 KB)
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| 1611053 |
Magazine communities: brand community formation in magazine consumption
Laura Davidson, Lisa McNeill, Shelagh Ferguson
(pp. 208-220)
Keywords:
Brands,
Communities,
Consumption,
Magazines
ArticleType: Research paper
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(95 KB)
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| 1611054 |
Caring for the community: An exploratory comparison of waste reduction behaviour by British and Brazilian consumers
Caroline Bekin, Marylyn Carrigan, Isabelle Szmigin
(pp. 221-233)
Keywords:
Communities,
Consumption,
Recycling,
Waste
ArticleType: Research Paper
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(104 KB)
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| 1611055 |
Mainstreet USA revisited
Lisa Penaloza
(pp. 234-249)
Keywords:
Consumer behaviour,
Culture,
Ethnography,
Marketing,
United States of America
ArticleType: Research Paper
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(122 KB)
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| 1611056 |
Undeclared work: a new source of employment?
Piet Renooy
(pp. 250-256)
Keywords:
Belgium,
Employment,
Germany,
Public policy,
Working practices
ArticleType: Viewpoint
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(69 KB)
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| 1611057 |
International adoption: a sociological account of the US experience
Madeline Engel, Norma K. Phillips, Frances A. Dellacava
(pp. 257-270)
Keywords:
Children (kimship),
Family,
Globalization,
Information media,
National cultures,
Social justice
ArticleType: Viewpoint
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(102 KB)
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