| 1640522 |
Customer complaint behaviour from the perspective of the service-dominant logic of marketing
Bård Tronvoll
(pp. 601-620)
Keywords:
Complaints,
Consumer behaviour,
Service industries
ArticleType: Conceptual paper
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(188 KB)
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| 1640523 |
Identifying competitive customer value propositions in retailing
Timo Rintamäki, Hannu Kuusela, Lasse Mitronen
(pp. 621-634)
Keywords:
Competitive advantage,
Customers,
Product positioning,
Retailing
ArticleType: Conceptual paper
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(261 KB)
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| 1640524 |
Learning in a service context: going backstage
Karolina Wägar
(pp. 635-655)
Keywords:
Drama,
Ethnography,
Learning,
Social interaction
ArticleType: Research paper
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(172 KB)
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| 1640525 |
Culture and service quality expectations: Evidence from Generation Y consumers in Malaysia
Karen Kueh, Boo Ho Voon
(pp. 656-680)
Keywords:
Culture,
Customer services quality,
Food service,
Malaysia
ArticleType: Research paper
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(166 KB)
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| 1640526 |
The role of intrinsic and extrinsic quality attributes on consumer behaviour for traditional food products
Joel Espejel, Carmina Fandos, Carlos Flavián
(pp. 681-701)
Keywords:
Country of origin,
Customer loyalty,
Customer satisfaction,
Purchasing,
Quality awareness
ArticleType: Research paper
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(222 KB)
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| 1640651 |
E-strategy in the UK retail grocery sector: a resource-based analysis
Fiona Ellis-Chadwick, Neil F. Doherty, Leonidas Anastasakis
(pp. 702-727)
Keywords:
Electronic commerce,
Food industry,
Internet,
Marketing strategy,
Retailing,
United Kingdom
ArticleType: Research paper
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(139 KB)
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| 1640527 |
E-strategy in the UK retail grocery sector: a resource-based analysis
(pp. 702-727)
Keywords:
ArticleType: Research paper
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(139 KB)
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