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Journal of Fashion Marketing and Management
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Journal of Fashion Marketing and Management

Volume 3 Issue 3

Published: 1999 | Start Page: 205

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Articles

Articles
Article No: Article Information:
1656092 Editorial: The UK Clothing Industry and the Eurozone
Richard Jones (pp. 205-206)
Keywords:
ArticleType: General review
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1656093 Academic Papers: The relative importance of social responsibility as a predictor of purchase intentions for clothing
Soyoung Kim, Mary A. Littrell, Jennifer L. Paff Ogle (pp. 207-218)
Keywords: Consumer behavior, Product attributes, Shopping involvement, Social responsibility
ArticleType: General review
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1656094 Petite and tall-sized consumer segmentation: Comparison of fashion involvement, pre-purchase clothing satisfaction and clothing needs
Seulhee Yoo, Samina Khan, Catherine Rutherford-Black (pp. 219-235)
Keywords: Clothing needs, Consumer segmentation, Fashion involvement, Petite women, Pre-purchase clothing satisfaction, Tall women
ArticleType: General review
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1656095 Older females as a market segment for well-fitting clothing
Lena Horne, Lorna Campbell, Carolyn Scholz (pp. 236-244)
Keywords: clothing, North America, older females, segmentation
ArticleType: General review
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1656096 Practitioner papers: Customer segmentation in fashion retailing: A conjoint study
Grete Birtwistle, Ian Clarke, Paul Freathy (pp. 245-254)
Keywords: Conjoint analysis, Customer decision making, Menswear fashion, Retailing, Segmentation
ArticleType: General review
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1656097 Taiwanese male office workers: Selection criteria for business apparel purchase
Kai-Sen Liu, Kitty G. Dickerson (pp. 255-266)
Keywords: Business apparel, Country preference, Influential individuals, Male office worker, Selection criteria, Taiwanese consumers
ArticleType: General review
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1656098 News and Views
Gaynor Lea-Greenwood, Margaret Bruce, Jade Parkinson-Hill, Bethan Alexander (pp. 269-286)
Keywords:
ArticleType: General review
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