| 1658790 |
A Regional Approach to Wine Marketing: A Case Study
Ben Phillips
(pp. 4-9)
Keywords:
Marketing Strategy,
South Australia,
Wine Industry
ArticleType: General review
|
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(403 KB)
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| 1658791 |
Using Market Conventions to Create a New Wine Brand
James Cawley
(pp. 10-15)
Keywords:
Brands,
Marketing,
New Product Development,
Wine Industry
ArticleType: General review
|
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(395 KB)
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|
| 1658792 |
Czechoslovakian Wine: Strategy in a Liberalized Economy
David Jennings, Chris Wood
(pp. 16-25)
Keywords:
Czechoslovakia,
Marketing,
Privatization,
Strategy,
Wine Industry
ArticleType: General review
|
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(642 KB)
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| 1658793 |
Developing a Marketing Strategy for English Wine in Relation to European Regulations
Owain Prys Jenkins
(pp. 26-34)
Keywords:
Marketing,
UK,
Wine Industry
ArticleType: General review
|
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(558 KB)
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| 1658794 |
Prospects and Potential for the Czech and Slovak Wine Industry
Jeremy Lee Williams
(pp. 35-41)
Keywords:
Czechoslovakia,
Exports,
Marketing,
Wine Industry
ArticleType: General review
|
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(460 KB)
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|
| 1658795 |
The Australian Society of Wine Educators
B.C. Rankine
(pp. 42-44)
Keywords:
Australia,
Education,
Wine
ArticleType: General review
|
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(220 KB)
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|
| 1658796 |
Low-alcohol Wines: The Consumer's Choice?
Michael Howley, Nicola Young
(pp. 45-56)
Keywords:
Marketing,
New Product Development,
Wine Industry
ArticleType: General review
|
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(857 KB)
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|
| 1658797 |
South Africa 1992 Wine Export Survey
Peter Garrett
(pp. 57-62)
Keywords:
Exports,
South Africa,
Wine Industry
ArticleType: General review
|
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(459 KB)
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