| 1658813 |
The Cognac Market: An Examination of the Cognac Market in the Far East
Jetske van Westering
(pp. 5-19)
Keywords:
Cognac,
East Asia,
World Trends
ArticleType: General review
|
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(873 KB)
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| 1658814 |
Marketing in the Face of Increasing Competition and Falling Demand: A Study of the Responses of Wine Producers in Sainte-Foy, Bordeaux
Richard Christy, Joe Penn
(pp. 20-34)
Keywords:
France,
Marketing,
Small Business,
Wine growers
ArticleType: General review
|
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(842 KB)
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|
| 1658815 |
Consumer Acceptance of Low Alcohol Wines
François d'Hauteville
(pp. 35-48)
Keywords:
consumer behaviour,
innovativeness,
involvement,
low alcohol wine,
new product adoption,
product attributes models,
Wine
ArticleType: General review
|
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(723 KB)
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| 1658816 |
Wine: Achieving Competitive Advantage Through Design
David Jennings, Chris Wood
(pp. 49-61)
Keywords:
Design,
Marketing,
New Product Development,
Wine Industry
ArticleType: General review
|
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(705 KB)
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|
| 1658817 |
The Nederburg Wine Auction
Peter Garrett
(pp. 62-66)
Keywords:
Nederburg,
South Africa,
Wine Auction
ArticleType: General review
|
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(245 KB)
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