| 1658965 |
Globalization in the Wine Industry: Implications for Export Service Providers
Richard M. Castaldi, Murray Silverman, Sanjit Sengupta
(pp. 5-23)
Keywords:
export intermediaries,
wine industry globalization,
winery export assistance
ArticleType: General review
|
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(893 KB)
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| 1658966 |
A Tale of Two Wine Regions: Similarities, Differences and Trends in the French and Californian Wine Industries
Susan Cholette
(pp. 24-48)
Keywords:
California,
Exports,
France,
Market Segmentation,
Trends,
Wine Industry
ArticleType: General review
|
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(1281 KB)
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| 1658967 |
Effects of the Dietary Guidelines Label Statement on Wine Purchase Intentions in Young Adults
Linda Nowak, Philip McGongh, Thomas Atkin
(pp. 49-61)
Keywords:
Brand Image,
Labels,
Legislation,
Packaging,
Politics
ArticleType: General review
|
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(773 KB)
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| 1658968 |
Creating Value in the New Zealand Wine Industry
Mark M.J. Wilson, Robert W. Goddard
(pp. 62-73)
Keywords:
International marketing,
New Zealand,
Supply chain management,
Value chain analysis,
Wine industry
ArticleType: General review
|
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(720 KB)
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|
| 1658969 |
A Comparative Study of Wine Auction Prices: Mouton Rothschild Premier Cru Classé
Jan Bentzen, Valdemar Smith
(pp. 74-90)
Keywords:
business cycles,
Mouton Rothschild,
Wine auction prices
ArticleType: General review
|
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(848 KB)
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|
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