| 1658980 |
Initiation of Trust and Management of Risk in On-Line Retailing: UK On-Line Wine Market
Sally Harridge-March, Sarah Quinton
(pp. 5-20)
Keywords:
Buyer Behaviour,
On-line retailing,
Risk,
Trust,
Wine
ArticleType: General review
|
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(859 KB)
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| 1658981 |
Brand Damage Valuation: Theory and Practice
Robert Eyler
(pp. 21-29)
Keywords:
Litigation Process (K41),
Marketing (M3),
Product Quality,
Winery Valuation
ArticleType: General review
|
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(517 KB)
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|
| 1658982 |
X-it: Gen-X and Older Wine Drinker Comparisons in New Zealand
Art Thomas, Gary Pickering
(pp. 30-48)
Keywords:
Generation-X,
New Zealand,
wine consumer comparisons,
wine marketing
ArticleType: General review
|
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(1091 KB)
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| 1658983 |
Drink Choice: Factors Influencing the Intention to Drink Wine
Rob van Zanten
(pp. 49-61)
Keywords:
Category choice decisions,
health benefits,
wine & food complementarity
ArticleType: General review
|
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(651 KB)
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|
| 1658984 |
The History and Development of the Turkish Wine Industry
Aysu Ozay, Ayse Akyol, M.Omer Azabagaoglu
(pp. 62-69)
Keywords:
grape varieties,
industry problems,
industry size,
Turkey,
wine culture
ArticleType: General review
|
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(454 KB)
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|
| 1658985 |
2004 The South African Wine Market
Peter Garrett
(pp. 70-74)
Keywords:
ArticleType: General review
|
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(296 KB)
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|
| 1658986 |
Champagne Campaign
Ian Wilson
(pp. 75-80)
Keywords:
ArticleType: General review
|
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(331 KB)
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|
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