| 1714134 |
Response to activewear apparel advertisements by US baby boomers: An examination of cognitive versus chronological age factors
Anja Zurcher Wray, Nancy Nelson Hodges
(pp. 8-23)
Keywords:
Advertisements,
Baby boomer generation,
Clothing,
Consumer behaviour,
Demongraphics,
United States of America
ArticleType: Research paper
View HTML
|
View PDF
(252 KB)
| Reprints & Permissions
|
| 1714135 |
Consumer-based brand equity: Comparisons among Americans and South Koreans in the USA and South Koreans in Korea
Jaehee Jung, Eunyoung Sung
(pp. 24-35)
Keywords:
Brand equity,
Brands,
Consumer behaviour,
Cross-cultural studies,
South Korea,
United States of America
ArticleType: Research paper
View HTML
|
View PDF
(84 KB)
| Reprints & Permissions
|
| 1714136 |
Female consumers' evaluation of apparel quality: exploring the importance of aesthetics
Helena M. De Klerk, Stephna Lubbe
(pp. 36-50)
Keywords:
Clothing,
Consumers,
Decision making,
Quality assessment,
Women
ArticleType: Research paper
View HTML
|
View PDF
(96 KB)
| Reprints & Permissions
|
| 1714137 |
Apparel import intermediaries' secrets to success: Redefining success in a hyper-dynamic environment
Barbara Dyer, Jung E. Ha-Brookshire
(pp. 51-67)
Keywords:
Garment industry,
Globalization,
Imports,
Intermediaries,
Marketing environment,
Supply chain management
ArticleType: Research paper
View HTML
|
View PDF
(188 KB)
| Reprints & Permissions
|
| 1714138 |
Attitudes toward domestic and foreign luxury brand apparel: A comparison between status and non status seeking teenagers
Ian Phau, Yip Siew Leng
(pp. 68-89)
Keywords:
Attitudes,
Australia,
Clothing,
Country of origin,
Premium products,
Young adults
ArticleType: Research paper
View HTML
|
View PDF
(126 KB)
| Reprints & Permissions
|
| 1714139 |
Electronic integration in the apparel industry: the Charles Vögele case
Marco R.H. Mossinkoff, Andreas M. Stockert
(pp. 90-104)
Keywords:
Electronic data interchange,
Garment industry,
Information systems,
Integration,
Supply chain management
ArticleType: Case study
View HTML
|
View PDF
(276 KB)
| Reprints & Permissions
|
| 1714140 |
Characteristics of retailing internships contributing to students' reported satisfaction with career development
V. Ann Paulins
(pp. 105-118)
Keywords:
Job satisfaction,
Retailing,
Students,
United States of America,
Workplace training
ArticleType: Research paper
View HTML
|
View PDF
(91 KB)
| Reprints & Permissions
|
| 1714141 |
Appreciation of apparel e-tailing by Dutch fashion consumers
René P. Spijkerman
(pp. 119-137)
Keywords:
Consumers,
Electronic commerce,
Fashion,
Retailing,
The Netherlands,
Worldwide web
ArticleType: Research paper
View HTML
|
View PDF
(103 KB)
| Reprints & Permissions
|
Logout
Backfiles 
EarlyCite