| 1717793 |
Marketing and sustainability
Peter Jones, Colin Clarke-Hill, Daphne Comfort, David Hillier
(pp. 123-130)
Keywords:
Environmental management,
Green marketing,
Marketing,
Sustainable development
ArticleType: Research paper
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(60 KB)
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| 1717794 |
Empirical characteristics of “top” journals in mainstream marketing
Göran Svensson, Terje Slåtten, Bård Tronvoll, Thomas Helgesson
(pp. 131-144)
Keywords:
Data collection,
Marketing,
Publications,
Research
ArticleType: Research paper
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(83 KB)
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| 1717795 |
Taking action: new forms of student and manager involvement in business education
Poul Houman Andersen, Morten Rask
(pp. 145-165)
Keywords:
Action learning,
Business schools,
Marketing,
Teaching
ArticleType: Case study
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(123 KB)
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| 1717796 |
Profiling organ donors in Egypt using intelligent modeling techniques
M. Mostafa
(pp. 166-188)
Keywords:
Egypt,
Market segmentation,
Modelling,
Neural nets,
Organ donation
ArticleType: Research paper
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(205 KB)
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| 1717797 |
Servicescape matters – or does it? The special case of betting shops
Antje Cockrill, Mark Goode, Daniel Emberson
(pp. 189-206)
Keywords:
Betting shops,
Consumer behaviour,
Services,
United Kingdom
ArticleType: Research paper
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(115 KB)
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| 1717798 |
Assessing the effects of self-congruity, attitudes and customer satisfaction on customer behavioural intentions in retail environment
Hafedh Ibrahim, Faouzi Najjar
(pp. 207-227)
Keywords:
Consumer behaviour,
Customer satisfaction,
Retailing
ArticleType: Research paper
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(130 KB)
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