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Strategy & Leadership


Volume 36 Issue 5

Published: 2008 | Start Page: 4

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Articles

Articles
Article No: Article Information:
1742553 In the crucible: Robert J. Thomas explains how leaders learn
Robert J. Allio (pp. 4-8)
Keywords: Leadership, Leadership development, Learning processes, Training
ArticleType: Viewpoint
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1742554 Co-creating value through customers' experiences: the Nike case
Venkat Ramaswamy (pp. 9-14)
Keywords: Consumer marketing, Customer information, Customization, Innovation, Social interaction, Value added
ArticleType: Case study
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1742555 A non-profit theater's strategy focuses on experiences
John Sterling (pp. 15-21)
Keywords: Competitive strategy, Non-profit organizations, Theatre
ArticleType: Case study
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1742556 Innovation: scenarios of alternative futures can discover new opportunities for creativity
Gill Ringland (pp. 22-27)
Keywords: Creative thinking, Futures markets, Innovation
ArticleType: Case study
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1742557 How CEOs can promote a strong market culture
Linden Brown, Sean M. Gallagher, Christopher Brown (pp. 28-33)
Keywords: Competitive strategy, Customer satisfaction, Decision making, Leadership, Market models, Team working
ArticleType: Conceptual paper
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1742558 Internet tools enable organizational transformation from the inside out: the Nokia Siemens Networks case
Anne Deering, Andy Cook, Gillis Jonk, Anne van Hall (pp. 34-37)
Keywords: Communication technologies, Internet, Organizational culture, Organizational restructuring
ArticleType: Case study
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Editor's letter

Editor's letter
Item No: Item Information
1742559 Editor's letter
Journal: Strategy & Leadership
Vol : 36 Issue: 5
Author(s): Robert M. Randall, Alistair Davidson
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CEO advisory

How to fill the analytics talent gap?
Item No: Item Information
1742560 How to fill the analytics talent gap?
Journal: Strategy & Leadership
Vol : 36 Issue: 5
Author(s): Jeanne G. Harris
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Strategy in the media
Item No: Item Information
1742641 Strategy in the media
Journal: Strategy & Leadership
Vol : 36 Issue: 5
Author(s): Craig Henry
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Conference report

Tips from A.G. Lafley, Chairman and CEO of Proctor & Gamble, on managing innovation
Item No: Item Information
1742561 Tips from A.G. Lafley, Chairman and CEO of Proctor & Gamble, on managing innovation
Journal: Strategy & Leadership
Vol : 36 Issue: 5
Author(s): Jennifer Kelly Dominiquini
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The strategist’s bookshelf

How to use social networking technology to co-create unique value with customers
Item No: Item Information
1742562 How to use social networking technology to co-create unique value with customers
Journal: Strategy & Leadership
Vol : 36 Issue: 5
Author(s): Alistair Davidson
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Quick takes

Quick takes
Item No: Item Information
1742563 Quick takes
Journal: Strategy & Leadership
Vol : 36 Issue: 5
Author(s): Catherine Gorrell
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