| 1751711 |
An assessment of operational efficiencies in the UK retail sector
Wantao Yu, Ramakrishnan Ramanathan
(pp. 861-882)
Keywords:
Business performance,
Data analysis,
Retailing,
United Kingdom
ArticleType: Research paper
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(442 KB)
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| 1751712 |
Analysing cost efficiency in Spanish retailers with a random frontier model
Carlos Pestana Barros, Ricardo Sellers-Rubio
(pp. 883-900)
Keywords:
Costs,
Retailing,
Spain,
Supermarkets
ArticleType: Research paper
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(119 KB)
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| 1751713 |
The influence of grey consumers' service quality perception on satisfaction and store loyalty behavior
Yan Lu, Yoo-Kyoung Seock
(pp. 901-918)
Keywords:
Consumer behaviour,
Consumers,
Customer loyalty,
Customer satisfaction,
Customer services quality,
Grey marketing
ArticleType: Research paper
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(106 KB)
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| 1751714 |
An empirical study of online shopping customer satisfaction in China: a holistic perspective
Xia Liu, Mengqiao He, Fang Gao, Peihong Xie
(pp. 919-940)
Keywords:
China,
Customer satisfaction,
Electronic commerce
ArticleType: Research paper
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(1036 KB)
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| 1751715 |
The role of corporate branding in a market driving strategy
Veronika Tarnovskaya, Ulf Elg, Steve Burt
(pp. 941-965)
Keywords:
Brands,
Corporate branding,
Marketing strategy,
Russia
ArticleType: Conceptual paper
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(136 KB)
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