Article Information:
Author(s):
Arthur J. Murray, Kent A. Greenes
Journal:
VINE
Year:
2006
Volume:
36
Issue:
1
Page:
38 - 44
ISSN:
0305-5728
DOI:
10.1108/03055720610667354
Publisher:
Emerald Group Publishing Limited
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Abstract:
Purpose – This paper sets out to describe the concept for the Enterprise of the Future, a project within the George Washington University Institute for Knowledge and Innovation. The purpose of the project is to lead the transformation to global virtual enterprise as the organization of choice for the twenty-first century.
Design/methodology/approach – This paper covers the challenges people are facing; how the enterprise of the future will address those challenges; what the enterprise of the future will look like; what research needs to be undertaken; and who will be leading the research. Concludes with a call for participation to anyone interested in transforming the very notion of what is called enterprise.
Findings – The goal is to create the capability for organizations to learn, innovate and transform at a pace equal to, or greater than, the speed of change in the marketplace. Meeting the competitive challenges which lie ahead requires major changes in the way people live, learn and work, both individually and organizationally. A significant amount of effort will be devoted to work processes, technology integration, and the knowledge workforce.
Originality/value – Contains useful information on the enterprise of the future.
Keywords:
Innovation,
Virtual organizations
Article Type:
General review
Article URL:
http://www.emeraldinsight.com/10.1108/03055720610667354
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