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Abstract:

Purpose – The purpose of this paper is to highlight the advantages that an intermodal logistics platform may provide to companies integrating a supply chain, both to manufacturers/distributors and to logistics providers.

Design/methodology/approach – This paper introduces a new logistics platform, PLAZA, the largest in Europe, and which was installed in Zaragoza, where some international companies, including Inditex, are established.

Findings – The intermodality and integration provided by an intermodal logistics platform may provide competitive advantages to global supply chains.

Research limitations/implications – This paper is based on a specific case study and, therefore, the conclusions may be only partially generalized to other domains. However, the case results from this example may offer a useful guide to assist managers of global supply chains.

Practical implications – Firms should consider the option of intermodality and the integration of some of the activities of its supply chain in order to decrease transportation costs and lead time, and increase customer service, among other advantages.

Originality/value – The paper provides some practical insights from an intermodal logistics platform and the advantages that may be generated for companies.

Keywords:

Competitive strategy, Integration, Logistics data processing, Spain, Supply chain management

Article Type:

Case study

Article URL:

http://www.emeraldinsight.com/10.1108/13598540910995183

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