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Structuring international service operations: A theoretical framework and a case study in the IT-sector
Bert Meijboom, Migon Houtepen
International Journal of Operations & Production Management
2002
824 - 842
0144-3577
10.1108/01443570210436163
MCB UP Ltd
The specific challenges with which companies pursuing international manufacturing strategies are faced, if their output also contains a service dimension, are addressed. A theoretical framework is proposed based on three virtually complementary perspectives by integrating international production, demand, and contemporary ICT-based theory. Subsequently, an exploratory case study in a pure service environment is described that illustrates the value of the framework. The present study provides a starting-point for further research in the international manufacturing sector. It is possible, for example, to apply the theoretical framework to case studies in internationally-operating companies delivering a mix of goods and services. Moreover, the framework has proven to be useful in improving the European structure of the case company. This is a notable and promising side-effect of the exploratory study, at least from a managerial point of view.
Case studies, Decision making, Location, Multinationals, Service operations
Research paper