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The effects of satisfaction and loyalty on profits and growth: products versus services


Article Information:

Title:

The effects of satisfaction and loyalty on profits and growth: products versus services

Author(s):

Edvardsson B, Johnson M D, Gustafsson A, Strandvik T

Journal:

Total Quality Management

Year:

2000

Volume:

11

Issue:

7

Page:

917 - 927


ISSN:

0954-4127

Document Access:

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