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Reference
1.
Bütschi, G.
(2004),
"Software supported communication management offers new perspectives",
|Manual Request|
|Infotrieve|
2.
Corman, S.R., Banks, S.P., Bantz, C.R., Mayer, M.E.
(1995),
Foundations of Organizational Communication: A Reader,
pp 5-
|Manual Request|
|Infotrieve|
3.
Fawkes, J., Tench, R.
(2004),
"Does practitioner resistance to theory jeopardise the future of public relations in the UK?",
pp 4-6
|Manual Request|
|Infotrieve|
4.
Grunig, J.E.
(1989),
Public Relations Theory,
pp 19-23
|Manual Request|
|Infotrieve|
|CrossRef|
5.
Muzi Falconi, T.
(2004),
"Stormy prospects ahead for public relations",
pp 3-
|Manual Request|
|Infotrieve|
6.
Pavlik, J.V.
(1987),
Public Relations: What Research Tells Us,
|Manual Request|
|Infotrieve|
7.
Quarendon, S.
(2003),
"PR must ‘realign’ with rest of business to seize on economic recovery",
The Gauge Delahaye Newsletter,
Vol.16,
No. 5,
pp –3-
|Manual Request|
|Infotrieve|
8.
Steyn, B.
(2004),
"A metaphorical application of the concept ‘paradigm’ to the public relations domain",
Communicare,
Vol.23,
No. 1,
pp 54-78
|Manual Request|
|Infotrieve|
9.
Steyn, B., Bütschi, G.
(2004),
"A model for developing corporate communication/public relations strategy-– an online application",
|Manual Request|
|Infotrieve|
10.
Steyn, B., Puth, G.
(2000),
Corporate Communication Strategy,
|Manual Request|
|Infotrieve|
11.
UK Institute of Public Relations
(2004),
"Unlocking the potential of public relations",
|Manual Request|
|Infotrieve|
12.
Van de Ven, A.H.
(1989),
"Nothing is quite so practical as a good theory",
Academy of Management Review,
Vol.14,
No. 4,
pp 486-9
|Manual Request|
|Infotrieve|
13.
Weick, K.E.
(1989),
"Theory construction as disciplined imagination",
Academy of Management Review,
Vol.14,
No. 4,
pp 516-31
|Manual Request|
|Infotrieve|
|CrossRef|
|Manual Request| |Infotrieve|
3.
Fawkes, J., Tench, R.
(2004),
"Does practitioner resistance to theory jeopardise the future of public relations in the UK?",
pp 4-6
|Manual Request|
|Infotrieve|
4.
Grunig, J.E.
(1989),
Public Relations Theory,
pp 19-23
|Manual Request|
|Infotrieve|
|CrossRef|
5.
Muzi Falconi, T.
(2004),
"Stormy prospects ahead for public relations",
pp 3-
|Manual Request|
|Infotrieve|
6.
Pavlik, J.V.
(1987),
Public Relations: What Research Tells Us,
|Manual Request|
|Infotrieve|
7.
Quarendon, S.
(2003),
"PR must ‘realign’ with rest of business to seize on economic recovery",
The Gauge Delahaye Newsletter,
Vol.16,
No. 5,
pp –3-
|Manual Request|
|Infotrieve|
8.
Steyn, B.
(2004),
"A metaphorical application of the concept ‘paradigm’ to the public relations domain",
Communicare,
Vol.23,
No. 1,
pp 54-78
|Manual Request|
|Infotrieve|
9.
Steyn, B., Bütschi, G.
(2004),
"A model for developing corporate communication/public relations strategy-– an online application",
|Manual Request|
|Infotrieve|
10.
Steyn, B., Puth, G.
(2000),
Corporate Communication Strategy,
|Manual Request|
|Infotrieve|
11.
UK Institute of Public Relations
(2004),
"Unlocking the potential of public relations",
|Manual Request|
|Infotrieve|
12.
Van de Ven, A.H.
(1989),
"Nothing is quite so practical as a good theory",
Academy of Management Review,
Vol.14,
No. 4,
pp 486-9
|Manual Request|
|Infotrieve|
13.
Weick, K.E.
(1989),
"Theory construction as disciplined imagination",
Academy of Management Review,
Vol.14,
No. 4,
pp 516-31
|Manual Request|
|Infotrieve|
|CrossRef|
|Manual Request| |Infotrieve| |CrossRef|
5.
Muzi Falconi, T.
(2004),
"Stormy prospects ahead for public relations",
pp 3-
|Manual Request|
|Infotrieve|
6.
Pavlik, J.V.
(1987),
Public Relations: What Research Tells Us,
|Manual Request|
|Infotrieve|
7.
Quarendon, S.
(2003),
"PR must ‘realign’ with rest of business to seize on economic recovery",
The Gauge Delahaye Newsletter,
Vol.16,
No. 5,
pp –3-
|Manual Request|
|Infotrieve|
8.
Steyn, B.
(2004),
"A metaphorical application of the concept ‘paradigm’ to the public relations domain",
Communicare,
Vol.23,
No. 1,
pp 54-78
|Manual Request|
|Infotrieve|
9.
Steyn, B., Bütschi, G.
(2004),
"A model for developing corporate communication/public relations strategy-– an online application",
|Manual Request|
|Infotrieve|
10.
Steyn, B., Puth, G.
(2000),
Corporate Communication Strategy,
|Manual Request|
|Infotrieve|
11.
UK Institute of Public Relations
(2004),
"Unlocking the potential of public relations",
|Manual Request|
|Infotrieve|
12.
Van de Ven, A.H.
(1989),
"Nothing is quite so practical as a good theory",
Academy of Management Review,
Vol.14,
No. 4,
pp 486-9
|Manual Request|
|Infotrieve|
13.
Weick, K.E.
(1989),
"Theory construction as disciplined imagination",
Academy of Management Review,
Vol.14,
No. 4,
pp 516-31
|Manual Request|
|Infotrieve|
|CrossRef|
|Manual Request| |Infotrieve|
7.
Quarendon, S.
(2003),
"PR must ‘realign’ with rest of business to seize on economic recovery",
The Gauge Delahaye Newsletter,
Vol.16,
No. 5,
pp –3-
|Manual Request|
|Infotrieve|
8.
Steyn, B.
(2004),
"A metaphorical application of the concept ‘paradigm’ to the public relations domain",
Communicare,
Vol.23,
No. 1,
pp 54-78
|Manual Request|
|Infotrieve|
9.
Steyn, B., Bütschi, G.
(2004),
"A model for developing corporate communication/public relations strategy-– an online application",
|Manual Request|
|Infotrieve|
10.
Steyn, B., Puth, G.
(2000),
Corporate Communication Strategy,
|Manual Request|
|Infotrieve|
11.
UK Institute of Public Relations
(2004),
"Unlocking the potential of public relations",
|Manual Request|
|Infotrieve|
12.
Van de Ven, A.H.
(1989),
"Nothing is quite so practical as a good theory",
Academy of Management Review,
Vol.14,
No. 4,
pp 486-9
|Manual Request|
|Infotrieve|
13.
Weick, K.E.
(1989),
"Theory construction as disciplined imagination",
Academy of Management Review,
Vol.14,
No. 4,
pp 516-31
|Manual Request|
|Infotrieve|
|CrossRef|
|Manual Request| |Infotrieve|
9.
Steyn, B., Bütschi, G.
(2004),
"A model for developing corporate communication/public relations strategy-– an online application",
|Manual Request|
|Infotrieve|
10.
Steyn, B., Puth, G.
(2000),
Corporate Communication Strategy,
|Manual Request|
|Infotrieve|
11.
UK Institute of Public Relations
(2004),
"Unlocking the potential of public relations",
|Manual Request|
|Infotrieve|
12.
Van de Ven, A.H.
(1989),
"Nothing is quite so practical as a good theory",
Academy of Management Review,
Vol.14,
No. 4,
pp 486-9
|Manual Request|
|Infotrieve|
13.
Weick, K.E.
(1989),
"Theory construction as disciplined imagination",
Academy of Management Review,
Vol.14,
No. 4,
pp 516-31
|Manual Request|
|Infotrieve|
|CrossRef|
|Manual Request| |Infotrieve|
11.
UK Institute of Public Relations
(2004),
"Unlocking the potential of public relations",
|Manual Request|
|Infotrieve|
12.
Van de Ven, A.H.
(1989),
"Nothing is quite so practical as a good theory",
Academy of Management Review,
Vol.14,
No. 4,
pp 486-9
|Manual Request|
|Infotrieve|
13.
Weick, K.E.
(1989),
"Theory construction as disciplined imagination",
Academy of Management Review,
Vol.14,
No. 4,
pp 516-31
|Manual Request|
|Infotrieve|
|CrossRef|
|Manual Request| |Infotrieve|