Volume 11 number 1
Applying lead user theory to young adults
N. Oosterloo, J. Kratzer and M.C. Achterkamp
Volume 11 number 4
Impulse buying and cognitive dissonance: a study conducted among the spring break student shoppers
Babu P. George and Gallayanee Yaoyuneyong
Volume 11 number 4
The influence of vicarious role models on purchase intentions of Botswana teenagers
Rina Makgosa
Volume 11 number 4
An exploration of adolescent snacking conventions and dilemmas
Tino Bech-Larsen, Birger Boutrup Jensen and Susanne Pedersen
Dr Douglas L. Fugate