Last year Emerald launched a new award for the Paper with the Best Practical Implications. Emerald has always held to the philosophy that research in the area of business and management should have relevance for practitioners founded in rigorous academic research. The AACSB’s 2008 Impact of Research states, “schools be required to demonstrate the value of their faculties’ research not simply by listing its citations in journals, but by demonstrating the impact it has in the workaday world.
The criteria for selection were as follows
• That the article be published in the preceding year
• That there is a clear application for the research
• That the article is based on quality and rigorous research
• That the literature review and references are up to date and complete
• That the article could easily be adapted for practical use
• There is a broad application for business
• That the article has a significant number of downloads from the Emerald website
• That the paper has been jointly authored between academic and practitioner authors
Based on these criteria, Emerald has chosen three winning papers:
Marketing theory and practice: the case of the Egg Card
Marketing Intelligence & Planning, Volume 27 Number 7, 2009.
Nnamdi O. Madichie
University of Sharjah, United Arab Emirates
Wikis as a knowledge management tool
Journal of Knowledge Management, Volume 13 Number 4, 2009
Tay Pei Lyn Grace
Nanyang Technological University, Singapore
Can business learn from the public sector?
European Business Review, Vol. 21 No.4, 2009
Loizos Heracleous and Robert Johnston
Warwick Business School, University of Warwick, Coventry, UK