Advances in Applied Microeconomics

ISSN: 0278-0984
Series editor(s): Professor Michael Baye, Professor John Maxwell

Subject Area: Economics

Content: Series Volumes | Current Volume RSS

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Volume 10 - Advertising and Differentiated Products

ISBN: 978-0-76230-823-1
eISBN: 978-1-84950-124-8
Edited by: Michael R. Baye, Jon P. Nelson
Published: 2001

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Chapters
Chapter Id:	Chapter Information:
1782028	Editors' notes Michael R. Baye, Jon P. Nelson Article type: Editorial Please login \| Abstract [ HTML & PDF (32kb) ] \| Reprints & permissions
1782027	List of contributors (pp. vii - ix) Article type: Miscellaneous Please login \| Abstract [ HTML & PDF (73kb) ] \| Reprints & permissions
1782029	Effects of advertising on U.S. non-alcoholic beverage demand: Evidence from a two-stage rotterdam model Henry W. Kinnucan, Yuliang Miao, Hui Xiao, Harry M. Kaiser (pp. 1 - 29) Article type: Full length article Please login \| Abstract [ HTML & PDF (1318kb) ] \| Reprints & permissions
1782030	The long-run demand for alcoholic beverages and the advertising debate: A cointegration analysis Coulson N. Edward, John R. Moran, Jon P. Nelson (pp. 31 - 54) Article type: Full length article Please login \| Abstract [ HTML & PDF (1112kb) ] \| Reprints & permissions
1782031	Mandated exclusive territories: Efficiency effects and regulatory selection bias Tim R. Sass, David S. Saurman (pp. 55 - 72) Article type: Full length article Please login \| Abstract [ HTML & PDF (901kb) ] \| Reprints & permissions
1782032	Race and radio: Preference externalities, minority ownership, and the provision of programming to minorities Peter Siegelman, Joel Waldfogel (pp. 73 - 107) Article type: Full length article Please login \| Abstract [ HTML & PDF (1691kb) ] \| Reprints & permissions
1782033	The value of advertising in a magazine bundle Craig A. Depken, Dennis P. Wilson (pp. 109 - 128) Article type: Full length article Please login \| Abstract [ HTML & PDF (1012kb) ] \| Reprints & permissions
1782034	Pricing dynamics of multiproduct retailers Daniel Hosken, David Matsa, David Reiffen (pp. 129 - 153) Article type: Full length article Please login \| Abstract [ HTML & PDF (1230kb) ] \| Reprints & permissions
1782035	Product innovation in services: A framework for analysis Roger Betancourt, David Gautschi (pp. 155 - 183) Article type: Full length article Please login \| Abstract [ HTML & PDF (1641kb) ] \| Reprints & permissions
1782036	Asymptotic efficiency in Stackelberg markets with incomplete information Jianbo Zhang, Zhentang Zhang (pp. 185 - 202) Article type: Full length article Please login \| Abstract [ HTML & PDF (761kb) ] \| Reprints & permissions
1782037	Advertising coopetition: Who pays? Who gains? James A. Dearden, Gary L. Lilien (pp. 203 - 219) Article type: Full length article Please login \| Abstract [ HTML & PDF (759kb) ] \| Reprints & permissions
1782038	A model of vertical differentiation, brand loyalty, and persuasive advertising Victor J. Tremblay, Carlos Martins-Filho (pp. 221 - 238) Article type: Full length article Please login \| Abstract [ HTML & PDF (809kb) ] \| Reprints & permissions
1782039	Alcohol advertising and advertising bans: A survey of research methods, results, and policy implications Jon P. Nelson (pp. 239 - 295) Article type: Full length article Please login \| Abstract [ HTML & PDF (3160kb) ] \| Reprints & permissions

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