PRICE DISPERSION, PRODUCT CHARACTERISTICS, AND FIRMS’ BEHAVIORS: STYLIZED FACTS FROM SHOPPER.COM

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Advances in Applied Microeconomics

ISSN: 0278-0984
Series editor(s): Professor Michael Baye, Professor John Maxwell

Subject Area: Economics

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Document Information:
Title:	PRICE DISPERSION, PRODUCT CHARACTERISTICS, AND FIRMS’ BEHAVIORS: STYLIZED FACTS FROM SHOPPER.COM
Author(s):	Jihui Chen, Patrick Scholten
Volume:	12 Editor(s): Michael R. Baye ISBN: 978-0-76231-081-4 eISBN: 978-1-84950-254-2
Citation:	Jihui Chen, Patrick Scholten (2003), PRICE DISPERSION, PRODUCT CHARACTERISTICS, AND FIRMS’ BEHAVIORS: STYLIZED FACTS FROM SHOPPER.COM, in Michael R. Baye (ed.) Organizing the New Industrial Economy (Advances in Applied Microeconomics, Volume 12), Emerald Group Publishing Limited, pp.143-164
DOI:	10.1016/S0278-0984(03)12006-8 (Permanent URL)
Publisher:	Emerald Group Publishing Limited
Article type:	Chapter Item
Abstract:	We study how price dispersion varies with product characteristics at a popular online price comparison site – Shopper.com. Our primary finding suggests that price dispersion in online markets varies with product characteristics and firm behavior. We also find evidence that the level of dispersion varies with the percent of firms listing price information in multiple categories. When the percent of firms listing prices in multiple categories is relatively high (low), price dispersion is low (high).