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Book cover: Advances in Business Marketing and Purchasing

Advances in Business Marketing and Purchasing

ISSN: 1069-0964
Series editor(s): Professor Arch Woodside

Subject Area: Marketing

Content: Series Volumes | icon: RSS Current Volume RSS

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Volume 20 - Deep Knowledge of B2B Relationships within and Across Borders


ISBN: 978-1-78190-858-7
eISBN: 978-1-78190-859-4
Edited by: Arch G. Woodside, Roger Baxter
Published: 2013

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Chapters
Chapter Id: Chapter Information:
17091495 Preface
Arch G. Woodside, Roger Baxter (pp. ix - xiv)
Article type: Editorial
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17091501 Deep Knowledge of B2B Relationships within and Across Borders
Article type: Editorial Board
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17091502 Advances in Business Marketing & Purchasing
Article type: Editorial Board
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17091503 Advances in Business Marketing & Purchasing
Article type: Editorial Board
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17091494 List of Contributors
Article type: Index
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17091504 Copyright Page
Article type: Miscellaneous
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17091496 The Impact of National Culture on Western Industrial Buyer-Seller Relational Process Models
Anna Kaunonen (pp. 1 - 49)
Article type: Chapter Item
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17091497 Developing Guanxi Relations
Anna Kaunonen (pp. 51 - 91)
Article type: Chapter Item
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17091498 The Development of Industrial Buyer-Seller Relations in a Chinese Context
Anna Kaunonen (pp. 93 - 118)
Article type: Chapter Item
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17091499 Adaptation in Business Contexts: Working Triadic Relationships
Holma Anne-Maria (pp. 119 - 291)
Article type: Chapter Item
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17091500 How Do Managers See It? Capturing Practitioner Theories Via Network Pictures
Carla Ramos, David Ford (pp. 293 - 375)
Article type: Chapter Item
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