Advances in Culture, Tourism and Hospitality Research

ISSN: 1871-3173
Series editor(s): Professor Arch Woodside

Subject Area: Tourism and Hospitality

Content: Series Volumes | Current Volume RSS

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Volume 4 - Tourism-Marketing Performance Metrics and Usefulness Auditing of Destination Websites

ISBN: 978-1-84950-900-8
eISBN: 978-1-84950-901-5
Edited by: Arch G. Woodside
Published: 2010

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Chapters
Chapter Id:	Chapter Information:
1886140	Preface Arch G. Woodside (pp. xiii - xiv) Article type: Editorial Please login \| Abstract [ HTML & PDF (36kb) ] \| Reprints & permissions
1886149	Advances in Culture, Tourism and Hospitality Research Article type: Editorial Board Please login \| Abstract [PDF (26kb) ] \| Reprints & permissions
1886150	Advances in Culture, Tourism and Hospitality Research Article type: Editorial Board Please login \| Abstract [PDF (38kb) ] \| Reprints & permissions
1886139	Editorial Board (pp. ix - xii) Article type: Editorial Board Please login \| Abstract [PDF (54kb) ] \| Reprints & permissions
1886138	List of Contributors Article type: Index Please login \| Abstract [PDF (36kb) ] \| Reprints & permissions
1886151	Copyright page Article type: Miscellaneous Please login \| Abstract [PDF (57kb) ] \| Reprints & permissions
1886141	Tourism advertising and marketing performance metrics Arch G. Woodside (pp. 1 - 14) Article type: Chapter Item Please login \| Abstract & purchase [ HTML & PDF (192kb) & EPUB ] \| Reprints & permissions
1886142	Information usefulness auditing of tourism destination websites: Assessing Los Angeles, San Diego, and San Francisco's performance Carlynn Woolsey (pp. 15 - 26) Article type: Chapter Item Please login \| Abstract & purchase [ HTML & PDF (111kb) & EPUB ] \| Reprints & permissions
1886143	Six drivers for high-user satisfaction of tourism websites: Performance auditing of Maine, Massachusetts, and New York's direct marketing strategies Kathleen J. Duggan, Jill Lang (pp. 27 - 45) Article type: Chapter Item Please login \| Abstract & purchase [ HTML & PDF (131kb) & EPUB ] \| Reprints & permissions
1886144	Are tourism websites useful for travelers? Applying an information audit rubric for Mediterranean tourism destination websites Lauren M. Fryc (pp. 47 - 58) Article type: Chapter Item Please login \| Abstract & purchase [ HTML & PDF (112kb) & EPUB ] \| Reprints & permissions
1886145	Performance auditing of tourism websites: France, Spain, and Portugal Patricia Canals (pp. 59 - 68) Article type: Chapter Item Please login \| Abstract & purchase [ HTML & PDF (100kb) & EPUB ] \| Reprints & permissions
1886146	Usefulness of Government and Private Destination Websites Christopher P. Dion, Arch G. Woodside (pp. 69 - 137) Article type: Chapter Item Please login \| Abstract & purchase [ HTML & PDF (414kb) & EPUB ] \| Reprints & permissions
1886147	Consumer-generated advertisements: Examining and creating executions for Starbucks and Chipotle commercials Aimée C. Kaandorp (pp. 139 - 147) Article type: Chapter Item Please login \| Abstract & purchase [ HTML & PDF (109kb) & EPUB ] \| Reprints & permissions
1886148	Toward a behavioral theory of government–firm relationship behavior: Thick description of the dynamics of government's role in shaping China's domestic, inbound, and outbound tourism industry Songshan (Sam) Huang (pp. 149 - 163) Article type: Chapter Item Please login \| Abstract & purchase [ HTML & PDF (129kb) & EPUB ] \| Reprints & permissions

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