Series editor(s): James H. Peoples, Jr
Subject Area: Economics
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|Title:||Chapter 3 The New Pricing in North American Air Travel Markets: Implications for Competition and Antitrust|
|Author(s):||David Gillen, Tim Hazledine|
|Volume:||3 Editor(s): James Peoples ISBN: 978-1-78052-468-9 eISBN: 978-1-78052-469-6|
|Citation:||David Gillen, Tim Hazledine (2012), Chapter 3 The New Pricing in North American Air Travel Markets: Implications for Competition and Antitrust, in James Peoples (ed.) Pricing Behavior and Non-Price Characteristics in the Airline Industry (Advances in Airline Economics, Volume 3), Emerald Group Publishing Limited, pp.55-82|
|DOI:||10.1108/S2212-1609(2011)0000003005 (Permanent URL)|
|Publisher:||Emerald Group Publishing Limited|
|Article type:||Chapter Item|
The passenger air travel market has recently been impacted by two major innovations: first, in the 1990s, the rise of “low-cost carrier” (LCC) airlines offering cheap one-way point-to-point tickets, and then, in the new millennium, the emergence and enthusiastic adoption by consumers of online Internet booking systems. It has been suggested that the transparency of Internet booking would result in only the lowest fare offerings being sustainable in the market, and the simplicity and efficiency of LCCs would mean that it would be their fares that would be the lowest.
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